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Will Offline 3D Printing Stores Become Popular? Creality Has Already Set Up Shop in Shenzhen

September 24, 2025 Applications 1116

Following the 2023 opening of its experience center in Nanshan's Fangda City, Creality is preparing a 600+ square meter global flagship store in Bao'an's "Bay Eye," Shenzhen.

The "Bay Eye" is positioned as the "new-generation cultural complex" of the Greater Bay Area. Here, Creality is set to establish its largest global 3D printing experience store, which will serve as a hub for brand showcasing, product experience, and science education. This flagship store is also intended to serve as a prototype for the brand's future global offline retail expansion.

This move signals that consumer-grade 3D printing is already shifting its focus from online channels to physical retail. The strategy mirrors the path taken by Lei Jun's Xiaomi: after achieving initial success through online sales, the company expanded into physical stores to broaden customer reach and enhance the user experience.

As a leading global manufacturer of consumer-grade 3D printers, Creality offers not only FDM and LCD resin 3D printers but also products like 3D scanners and laser engravers. This diverse portfolio caters to a wide range of applications, fostering a vibrant ecosystem for makers and creators.

The ability to provide such an engaging and creative environment is a key reason why commercial districts and shopping malls are eager to incorporate 3D printing. In today's retail landscape, malls are actively seeking innovative ways to attract foot traffic and boost on-site engagement, and Creality's offerings present a compelling solution.